Breed Improvement of Murray Grey Beef Cattle in New Zealand
Many beef cattle producers point to low current International prices
and dependence on trading commodity products as a major cause of
our current beef price downturn. Examination of beef prices from
1970 to their projected values in the year 2000 show that real beef
prices in 1997 dollars have fallen from an estimated $3.70 per kg
in 1970 to around $1.80 per kg in 1997 suggesting a gradual decline
in real returns from beef production over a thirty year period (Figure
One). In the face of declining incomes, some beef cattle producers
will retrench and decrease expenditure and also lower productivity.
However other producers offset this decrease in price by increasing
the economies of scale through purchasing more land or by increasing
efficiency of production, thus making greater use of existing resources.
One method of increasing the efficiency of production is through
seeking and exploiting genetically more profitable animals for your
beef cattle production system.
Figure One: Trends in Real Beef Prices (1970-2000 est.)

Some industry commentators compare the beef industry with the dairy
industry and note that higher incomes from dairy production result
from either higher prices or improved management. Figure Two shows
the inflation adjusted milksolids price from 1950 to its projected
level in 2000. Real milksolids prices have declined at approximately
eight cents per year over this fifty year period. The dairy industry
has been able to offset this decrease in price somewhat by increasing
production through changes in management. One area of management
change within the dairy industry has been an accelerated rate of
genetic improvement accomplished by using modern genetic and reproductive
technologies such widespread AI.
Figure Two: Changes in real milksolids prices (1950 to 2000 est.)

Genetic improvement of any livestock species should focus on selection
for economically important traits. The relative importance of such
traits will differ depending on which perspective we take, traits
of importance should meet the requirements of:
- Bull buyers
- Beef processors
- Beef consumers (both domestic & international)
Using cow weaning rate as an example of traits differing in importance
between sectors of the beef industry, his trait is of considerable
importance to beef cattle producers but of no importance to processors
or beef consumers. Saleable meat yield is of primary importance
to processors but little interest to consumers. Traits such as meat
tenderness, taste, juiciness and flavour are all important to consumers
but are of little importance to beef cattle producers when they
are not financially rewarded for improving such traits.
Objectives of a Beef Cattle Breed Society
A beef cattle Breed Society often has a range of objectives, some
of which relate to improvement of the cattle and others of which
concern the well-being of the Society and its members. Three objectives
frequently quoted by many Breed Societies include:
- Breed promotion - marketing of animals and superior genes
- Breed improvement - selecting genetically superior animals
- Maintaining breed purity
Often the major goal of Breed Societies tends to focus on promotion
and marketing related activities such as showing cattle and publication
of articles for magazines. It has been recently estimated that in
United States beef cattle Breed Societies as much as 70% of total
expenditure has been on promotion related activities. In contrast,
a relatively small portion of funds are spent on breed improvement
which includes developing a performance recording package and obtaining
Estimated Breeding Values (EBVs) on cattle. However, performance
recording and genetic evaluation (the process where EBVs are obtained)
can contribute to sustainable improvement of a breed provided these
measures are used to improve traits of economic importance. Maintaining
breed purity does not directly contribute to Breed Improvement unless
a requirement of reaching a purity status is that animals are performance
recorded and breeders base their selection decisions on these records.
Ingredients for Successful Breed Improvement
A number of key elements are required to ensure the success of
any breed improvement programme. Firstly breeders should be motivated
to select cattle which are genetically superior for traits of economic
importance.
Figure Three - Elements of a Beef Cattle Improvement Programme

To drive this genetic improvement requires committed bull-buyers
who will purchase bulls if they will increase profit for their own
farming conditions. The other end of the spectrum comprises a database
with pedigree and performance information such as birth weights
and weaning weights. BV processing is the process which uses pedigree
and performance information to calculate a series of Estimated Breeding
Values (EBVs). Research may be focused on determining what customer
requirements are (what bull-buyers want) and how EBVs can help meet
these customer requirements. Finally, extension should focus on
ensuring that breeders are comfortable with using EBVs for making
selection decisions and that bull-buyers are able to use this information
to improve profitability of their herds.
Figure Four Beef Cattle Improvement - Early New Zealand Model
In the late 1970's and early 1980's the New Zealand National Beef
Recording Scheme offered New Zealand beef cattle breeders BeefPlan.
The components of BeefPlan are shown inside the boxed area in Figure
Four.
BeefPlan comprised a performance and pedigree database from which
EBVs were calculated in the BV processing section of the box. Research
was applied directly to BeefPlan to fund further developments in
the programme. Funding was also provided for specialist extension
officers to communicate regularly with breeders and commercial producers
to encourage the uptake of performance recording and use of objective
measurements when purchasing bulls.
Figure Five - Current New Zealand Model

A decline in Government funding and a lack of industry support
saw the BeefPlan evaluation supplanted by the Australian developed
Group Breedplan genetic evaluation. Group Breedplan provides breeders
with BLUP-based EBVs and in doing so allows breeders to compare
the genetic merit of animals across herds and evaluate genetic progress
over a number of years.
Diagramatically, the service provided by the Group Breedplan genetic
evaluation is an integrated pedigree and performance recording database
which os also linked to financial and membership databases. The
genetic evaluation is accomplished using the data contained in the
pedigree and performance database. The research and development
component of Breedplan is funded by Australia's beef cattle industry,
a large portion of this research is applicable to New Zealand circumstances
such as evaluation of new traits, development in the genetic evaluation
model. New Zealand-specific Breedplan research and extension support
is not included within the Group Breedplan genetic evaluation and
must be provided separately from local sources. Similarly, Breedplan
extension support is provided by New Zealand sources.
Figure Six Beef Cattle Improvement - Ideal Model

The ideal model for any improvement programme is where a number
of partners work together to deliver an improvement programme. An
example is shown where research providers help to deliver a genetic
evaluation, provide research support and manage a database according
to the needs to the Breed Society and commercial beef cattle producers.
Industry partners such as Breed Societies together with commercial
producers should be motivated to provide extension support to both
bull-breeders and bull-buyers. Efficient communication channels
need to be well established between these participants to ensure
that research providers are focussed on the needs of New Zealand's
beef industry and that the results from research efforts are readily
interpretable.
Some larger Breed Societies overseas operate a system that is very
close to the ideal model by employing specialist research and technical
staff to generate breed specific research and liaise between Breed
Societies Research Institutes and Universities. These technical
staff report the results of recent research findings and invite
input from motivated breeders and committed bull-buyers to direct
future research proposals.
Three essential ingredients are required for successful Breed Improvement,
these are:
- Improvement in registered herds
- Transfer of bulls to commercial herds
- Cash flows back to registered breeders
In New Zealand we have some 64,000 cows (all breeds) within registered
herds and 1.3 million cows within commercial herds. Improvement
in registered herds relies on selection for traits of economic importance.
However, for our beef industry to obtain maximum benefit from this
improvement, superior genes (in the form of bull sales or semen)
need to be transferred from registered to commercial herds. This
can be accomplished through selling bulls and semen. Breeders can
be motivated to sell more bulls if they receive a higher price per
bull sold. Likewise bull buyers will be encouraged to purchase bulls
for higher prices if they are convinced these bulls will increase
profit for their farm.
It is important to determine which of these ingredients (improvement,
transfer of bulls or cash-flows back to breeders) is limiting progress
for a particular breed. If improvement within registered herds is
limiting progress for your breed a greater uptake of performance
recording and genetic evaluation will be required. If a low numbers
of bull sales result in sub-optimal cash-flows then market research
is required to determine the needs of your bull-buying customers
and then meeting or exceeding these customer requirements.
- Currently within the Murray Grey breed in New Zealand, few (nine)
herds are enrolled on Group Breedplan. The size of our recorded
population is thus extremely small. Three steps can be taken to
increase the effective size of our recorded Murray Grey population
in New Zealand
Increase the number of performance recorded cattle in New Zealand
- Merge the New Zealand Murray Grey database with overseas Murray
Grey databases
- Increase the number of performance recorded commercial Murray
Grey cattle
Any increase in performance recording and genetic evaluation of
cattle (that process where EBVs are calculated) should focus on
the needs of the Murray Grey breed in New Zealand.
What are the needs of the Murray Grey breed ? Responses obtained
from the 1997 New Zealand Murray Grey AGM would indicate the needs
of this breed are:
- An increase in number of bull-buyers
- An increased level of performance recording
- Increased numbers of commercial Murray Grey cattle
- Benchmarking the progress of the Breed Society to date
- Improvement in meat quality traits
- The ability to consistently meet market requirements
- Increase promotion and marketing of cattle
How does an evaluation meet these needs ? Responses from the 1997
New Zealand Murray Grey AGM would indicate an evaluation would help
meet these needs through:
- The ability to locate and identify superior genes within the
breed
- Identification of superior genes for specific markets
- Development of a genetic evaluation having a wide scope, -
both in terms of traits included and cattle evaluated
- The evaluation needs to be easily used and understood by both
motivated breeders and committed bull-buyers
- EBVs need to accurately reflect farm profit and not be reported
for traits of little or no economic importance
- EBVs will need to provide a basis for comparing the genetic
merit of Murray Grey cattle and both within the breed and across
other breeds
Any genetic evaluation should focus on the needs of the Murray Grey
breed.
In conclusion, breeding Murray Grey cattle which meet requirements
of commercial cattle farmers and modern beef markets requires prudent
use of all possible sources of genetic improvement. Introduction
of outside genes will only be successful if coupled with increased
adoption of a genetic evaluation by New Zealand Murray Grey breeders.
Paul Charteris and Dorian Garrick
Department of Animal Science
Massey University
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